Industry-Specific Services Web Section

I led the content creation for this section.

Each industry needed to feel uniquely addressed without deviating from the overall brand voice.

I coordinated with business line experts, writers, and SEO specialists to ensure accuracy, tone, and discoverability.

I wrote landing pages and supporting content for multiple industries, with personalized messaging and user-centric framing.

The section contributed to higher engagement and time on page, helping BDC connect more meaningfully with its diverse client base.